The cognitive dissonance between the person we perceive ourselves to be and the person others see is least for those who don’t give a shit. Blithely crashing through life, the Stanleys of this world lose not a wink of sleep on what others think of them. Whilst society can hardly be split into ‘Stanleys’ and ‘Blanches’, the latter group will move heaven and earth for others to see them in the right light, even if that means living in a perpetual twilight.

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